PS4: Sony ‘Holding Back Consoles For Launch Day’
If you’re concerned as to whether you will be able to get your hands on a PS4 on launch day without a preorder, then you might be pleased to hear that SCE CEO Jack Tretton has confirmed that Sony will be holding back stock for launch day.
Speaking to Fox Business, Tretten said: “We want to make sure that consumers have an opportunity to buy one on November 15 and through the holidays.”
“We’re holding back some inventory to make sure that people have an oppourtunity to buy one that come in on launch day,” Tretton continued.
However, it’s important to remember that Tretton is addressing an American audience in this instance, so whether the same applies to Europe is not apparent.
Tretton refused to be drawn on precisely how many preorders Sony has had, save that its over a million, but said that they could “sell every one that they create”.
Tretton also said that “production yields have been phenomenal”. Whether this means Sony will be able to cope with demand or not remains to be seen.
Tretton’s assurances regarding the PS4 clash with Ubisoft CEO Yves Guillemot’s claims that next-gen consoles will be hard to get hold of.